This is great, Jonathan! I think I've indeed been looking at populations, not markets.
I get caught up in thinking of cool solutions but something I need to keep in mind is that I also have to pay my bills... and probably it's best to only pursue the kinds of solutions that people are already used to paying for.
Sure, it's not very appealing to the ego to build yet another project management tool, or yet another slack plugin, or yet another website builder. But it's a hell of a lot better than building the world's greatest domain name generator, when people think that domain name generators should be free.
Of course this can just come down to messaging at times. Package together some information and try to sell it and... nothing. Now take the same thing and call it coaching, mentorship, a course, etc. And now, in theory, people start buying. Because people are used to paying for those things. <--- I don't actually know this to be true as I've never tried it, but seems right.
This is great, Jonathan! I think I've indeed been looking at populations, not markets.
I get caught up in thinking of cool solutions but something I need to keep in mind is that I also have to pay my bills... and probably it's best to only pursue the kinds of solutions that people are already used to paying for.
Sure, it's not very appealing to the ego to build yet another project management tool, or yet another slack plugin, or yet another website builder. But it's a hell of a lot better than building the world's greatest domain name generator, when people think that domain name generators should be free.
Of course this can just come down to messaging at times. Package together some information and try to sell it and... nothing. Now take the same thing and call it coaching, mentorship, a course, etc. And now, in theory, people start buying. Because people are used to paying for those things. <--- I don't actually know this to be true as I've never tried it, but seems right.